Social Media Managing
BOWERBIRD COFFEE PH
Accompanied the success of the social media of a known local coffee shop in the philippines growing its engagement "From 0 to 11k followers"
Year
2023
Client
BOWERBIRD
Industry
Virtual Assitant
Duration
3 years
2026 | Scaling, Retention & High Conversion
Milestone: 8.5k ➔ 11k+ Followers
Strategy: Content monetization, authority building, and long-term retention.
Key Actions: Shifted focus toward conversion-driven social funnels while maintaining organic organic growth through high-value thought-leadership content.
Impact: Reached a highly engaged community of 11,000+ targeted followers, creating a self-sustaining organic growth engine for the brand.
2025 | Viral Campaigns & Strategic Partnerships
Milestone: 4.5k ➔ 8.5k Followers
Strategy: Trendjacking, collaborative posts, and audience incentives.
Key Actions: Executed targeted giveaway campaigns, partnered with niche micro-influencers, and refined content buckets around top-performing metrics.
Impact: Achieved multiple viral posts and significantly widened top-of-funnel reach.
2024 | Optimization & Community Building
Milestone: 1.5k ➔ 4.5k Followers
Strategy: Short-form video focus (Reels/TikTok/Shorts) and active audience engagement.
Key Actions: Introduced video content trends, optimized posting times using data analytics, and actively managed comments and DMs to boost algorithm visibility.
Impact: Doubled engagement rate and turned casual viewers into an active, loyal community.
2023 | The Foundation & Zero-to-One Growth
Milestone: 0 ➔ 1.5k Followers
Strategy: Brand setup, audience research, and content framework design.
Key Actions: Built the brand voice from scratch, established a consistent posting schedule, and focused on educational, highly shareable foundational content.
Impact: Established initial brand presence and organically reached the first 1,000 core followers.
Social Media Managing
BOWERBIRD COFFEE PH
Accompanied the success of the social media of a known local coffee shop in the philippines growing its engagement "From 0 to 11k followers"
Year
2023
Client
BOWERBIRD
Industry
Virtual Assitant
Duration
3 years
2026 | Scaling, Retention & High Conversion
Milestone: 8.5k ➔ 11k+ Followers
Strategy: Content monetization, authority building, and long-term retention.
Key Actions: Shifted focus toward conversion-driven social funnels while maintaining organic organic growth through high-value thought-leadership content.
Impact: Reached a highly engaged community of 11,000+ targeted followers, creating a self-sustaining organic growth engine for the brand.
2025 | Viral Campaigns & Strategic Partnerships
Milestone: 4.5k ➔ 8.5k Followers
Strategy: Trendjacking, collaborative posts, and audience incentives.
Key Actions: Executed targeted giveaway campaigns, partnered with niche micro-influencers, and refined content buckets around top-performing metrics.
Impact: Achieved multiple viral posts and significantly widened top-of-funnel reach.
2024 | Optimization & Community Building
Milestone: 1.5k ➔ 4.5k Followers
Strategy: Short-form video focus (Reels/TikTok/Shorts) and active audience engagement.
Key Actions: Introduced video content trends, optimized posting times using data analytics, and actively managed comments and DMs to boost algorithm visibility.
Impact: Doubled engagement rate and turned casual viewers into an active, loyal community.
2023 | The Foundation & Zero-to-One Growth
Milestone: 0 ➔ 1.5k Followers
Strategy: Brand setup, audience research, and content framework design.
Key Actions: Built the brand voice from scratch, established a consistent posting schedule, and focused on educational, highly shareable foundational content.
Impact: Established initial brand presence and organically reached the first 1,000 core followers.
Social Media Managing
BOWERBIRD COFFEE PH
Accompanied the success of the social media of a known local coffee shop in the philippines growing its engagement "From 0 to 11k followers"
Year
2023
Client
BOWERBIRD
Industry
Virtual Assitant
Duration
3 years
2026 | Scaling, Retention & High Conversion
Milestone: 8.5k ➔ 11k+ Followers
Strategy: Content monetization, authority building, and long-term retention.
Key Actions: Shifted focus toward conversion-driven social funnels while maintaining organic organic growth through high-value thought-leadership content.
Impact: Reached a highly engaged community of 11,000+ targeted followers, creating a self-sustaining organic growth engine for the brand.
2025 | Viral Campaigns & Strategic Partnerships
Milestone: 4.5k ➔ 8.5k Followers
Strategy: Trendjacking, collaborative posts, and audience incentives.
Key Actions: Executed targeted giveaway campaigns, partnered with niche micro-influencers, and refined content buckets around top-performing metrics.
Impact: Achieved multiple viral posts and significantly widened top-of-funnel reach.
2024 | Optimization & Community Building
Milestone: 1.5k ➔ 4.5k Followers
Strategy: Short-form video focus (Reels/TikTok/Shorts) and active audience engagement.
Key Actions: Introduced video content trends, optimized posting times using data analytics, and actively managed comments and DMs to boost algorithm visibility.
Impact: Doubled engagement rate and turned casual viewers into an active, loyal community.
2023 | The Foundation & Zero-to-One Growth
Milestone: 0 ➔ 1.5k Followers
Strategy: Brand setup, audience research, and content framework design.
Key Actions: Built the brand voice from scratch, established a consistent posting schedule, and focused on educational, highly shareable foundational content.
Impact: Established initial brand presence and organically reached the first 1,000 core followers.